WhatsApp,
the most popular messaging app in the world, with its popularity for end to end
encryption and fast service, having users of 1.5 billion, will sadly be no more
Ad-Free. This was what gave previous owners Brian Acton and Jan Koum an
undesirable situation to leave Facebook. When all was going good, the Facebook
CEO “Mark Zuckerberg” was in a hurry to monetize the App since the time he
bought the App in 2014. Acton stated that Targeted Ad’s were the thing that
made him unhappy.
With
the stance that Zuckerberg didn’t comply with the previous owners’ model to run
WhatsApp free of Ad’s, Acton left Facebook and that followed by his Co-owner
after few months. Facebook owned WhatsApp is now set to launch Ads in its App
in the Status section which users will see from the next year (2019).
Zuckerberg states that businesses will be interested to target their products
and services as the Ads will be targeted based on customer information which
makes WhatsApp best Ad company of the future.
It’s
sad to see Ad based revenue coming to everyone’s favorite messaging app as the
previous owners after ditching the $1 a year fee said that WhatsApp will be
free forever. This Ad based revenue model will be the main monetization source
for the company. One good thing that won’t bother the users right now is that
their communication will not get interrupted by the Ads, it will only be the
status section that will be targeted by the Ads.
Facebook
usage and popularity has declined a little due to the video Ads, which bothered
it’s community of 2.3 billion users worldwide, it’s now up to Mark Zuckerberg
to make sure that the WhatsApp users of 1.5 billion worldwide, won’t be
irritated with this Ad Revenue model, otherwise a large market for the App will
be lost.
I just love to use Whatsapp. That is not a good news but, i was expecting that that wood happen one day :,(
ReplyDeleteThat's okay by me because I never use Whatsapp!
ReplyDeleteit's ok because I understand app should be profitable. Yet I dislike that for myself
ReplyDeleteI don't use Whatsapp but I can imagine how annoying this could be for those that do. But hey, I'm not too surprised given what's happening with other social media.
ReplyDeleteNot good news but I can definitely live with it. Was only a matter of time...
ReplyDeleteThis is really a sad news for all Whatsapp users and I hope the owner change his mind and I am going to be surprise they also do this with other SocMed apps.
ReplyDeleteAs a user of the app, I hate that there will be ads. As a business owner, I understand the need.
ReplyDeleteI hate there will be adds on WhatsApp but I guess they trying to get some revenue from it. What can I say?
ReplyDeleteThis is a bad news for all whatsapp users but what can we do about that, the owner decided to it and we can't do anything about it.
ReplyDeleteThis sounds really a bad news to all whatsapp users but in terms of business per se we can't do anything about it but to accept the reality that this is business and no one can stop that.
ReplyDeleteWow! I'm a whatsapp user and hadn't heard about this change. What a bummer! Appreciate you keeping us informed.
ReplyDeletewow, nice and informative blog, i also engineer i love to read it ... great read
ReplyDeleteLiterally, it is a bad news to everyone who is using it and I can say that we can't do anything about it instead accept it that business also needs revenue.
ReplyDeleteI hate there will be adds on WhatsApp. But in terms of business we can't do anything about it but to accept the reality that this is business and no one can stop that.
ReplyDelete