Google Maps is one of the most commonly used
service which is offered by Google. It gives a platform to its users and allows
them to navigate and travel in a more convenient way because it highlights
important locations to help its users.
Google is improving these services and is
continuously adding new features to make this app more user-friendly and
efficient. A newly introduced tab “Explore” is designed
to browse nearby locations easily. This tab allows its users to search nearest
restaurants, cafes, gas stations and groceries etc.
As Google is updating its app, a new feature
is going to be introduced to its users in which Google will recommend places
according to the personal preferences of the users and they will get updates of
new and upcoming places of their interest so that they don’t have to use other
applications to look for updates.
Google is planning to use AI technology with
the help of Augmented Reality update in which users will be prevented from getting
lost by identifying various street signs and landmarks which would be linked to
Google street view.
Another feature is being introduced by Google
Maps in which users will be allowed to pick best places to dine in with friends
and family and users would be able to share that place with others as well.
Google is introducing these features to make
its services more reliable and versatile, but people are not interested in
these features because these features are already introduced by social media
websites. Google Maps is losing sight of what makes it useful because users
want their navigation and arrival time not more than that.
Some of the features are useful like
reminding people where they parked their car and helping them in finding the
nearest filling stations, but majority are all those features already offered
by other apps.
These features don’t help making the
competition intense with other networks like Snapchat added extra features but
lost its focus as a result.